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Salah Bachir : ウィキペディア英語版 | Salah Bachir
Salah Bachir (born October 3, 1955) is a Canadian philanthropist, patron of the arts, entrepreneur, magazine publisher and the President of Cineplex Media, which represents 95% of cinema advertising in Canada. He lives in Toronto, Ontario. == Professional life ==
Bachir began his career in publishing in 1979 with the launch of his elder brother's company, ''Videomania'', Canada’s first publication targeted to consumers of a new home entertainment format: the video cassette. In 1984, Bachir started a trade publication, ''Premiere'', to serve the needs of the burgeoning video distribution and retail sectors. He also produced an annual trade show, Focus on Video. In 1999, Bachir launched ''Famous'' magazine — soon joined by ''Famous Québec'' — a movie/entertainment magazine distributed through the Famous Players movie theatre chain (since purchased by Cineplex Entertainment LP). In 2010 ''Famous'' changed its name to ''Cineplex Magazine'' and ''Famous Québec'' became ''Le magazine Cineplex''. ''Cineplex Magazine''’s circulation is among the highest of any Canadian magazine, with 750,000 copies per month. In 1999, Bachir also became President of Famous Players Media, a partnership company he formed with Famous Players and Viacom to sell in-theatre advertising. Famous Players Media was bought by Cineplex Entertainment LP as part of its purchase of Famous Players in 2005. Bachir continues to be president of this new division, Cineplex Media.〔Chris Daniels, "Marketing Magazine", January 28, 2008, "()", June 3, 2011〕
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